Ideal Innerwear ventured into the production of innerwear for women, men and children, offering stylish spread of innerwear’s, and Ideal quickly emerged as the leading innerwear brand in South India.

We have successfully integrated diverse business processes, services and products, unified by a common vision – Enriching lifestyles. At Ideal Innerwear, we have always felt the pulse of the market; welcoming change and reinventing ourselves for the challenges within a dynamic society and marketplace. To ensure complete customer satisfaction by creating top-notch products through sustained innovation and stringent quality control practices.

Ideal Innerwear ‘s expertise is end to end – we apply exacting standards of innovation, design and service throughout the journey from its origin as a single fibre of cotton, all the way to its culmination as an exhilarating and satisfying shopping experience for all our customers. And that in fact, is yet another feather in our cap. Ideal Innerwear ‘s catalogues a wide range of innerwear’s like Bra, Panty, Camisoles, Vests, Briefs, Trunks, Boxers, and Bloomers.